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    <loc>https://michellemercurio.com/blog</loc>
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    <lastmod>2026-04-01</lastmod>
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  <url>
    <loc>https://michellemercurio.com/blog/metabolizing-what-we-witness</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/f54a7601-cc99-40d5-ac89-f96784d62f7c/unnamed+%283%29.jpg</image:loc>
      <image:title>Blog - Metabolizing what we witness - Make it stand out</image:title>
      <image:caption>Find your communities. Witness together. Act from there. Want to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders hire me to amplify their brand voice, align strategies to values and goals, and work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.   WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here. You can also connect with me on LinkedIn. How we practice is how we change. And how we change is how the world changes. Practice being more you.</image:caption>
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  </url>
  <url>
    <loc>https://michellemercurio.com/blog/not-a-therapy-blog</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-04-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/09efcf4f-9d94-4871-8500-3bf5cfebb79f/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - Not a “therapy” blog - Make it stand out</image:title>
      <image:caption>Find your communities. Act from inner knowing. Don’t die with a to-do list. Want to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders hire me to amplify their brand voice, align strategies to values and goals, and work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.   WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here. You can also connect with me on LinkedIn. How we practice is how we change. And how we change is how the world changes. Practice being more you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/destination-unknown</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/2f1e39f3-844f-4dc3-a090-726a5fc2741d/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - Destination Unknown - Make it stand out</image:title>
      <image:caption>I took this picture as I waited for the monks to walk by. I liked the sign. Watch a lovely recap video that I had nothing to do with, here. Want to explore how to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders hire me to create branded content, value-aligned strategies, and to work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.   WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here. You can also connect with me on LinkedIn. Live your values. Be fully you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/valuable-work</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/6f142462-5457-4cf5-9631-c7a39a52272e/Michelle+Mercurio+CMRVA+talk.png</image:loc>
      <image:title>Blog - Valuable Work - Make it stand out</image:title>
      <image:caption>Want to explore how to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders in organizations hire me to create branded content, value-aligned strategies, and to work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.  WORK WITH ME If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here. For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. The world is going to world. Be fully you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/peace-in-practice</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/867d861e-b692-4f1b-b9cc-7ba5ebbcbd6b/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - Peace in Practice - Make it stand out</image:title>
      <image:caption>A very old pic by Jenny McQueen, but felt appropriate for today. Humanity: first and foremost. Want to explore how to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders in organizations hire me to create branded content, value-aligned strategies, and to work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.   WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. The world is going to world. Be fully you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/you-are-the-magic</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/1ec62228-a1e4-46c9-ad05-ccda32163932/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - You Are The Magic - Make it stand out</image:title>
      <image:caption>May your holiday season be a six-seven out of 5. Want to explore how to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders in organizations hire me to create branded content, value-aligned strategies, and to work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.  WORK WITH ME If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here. For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/on-belonging-and-being-more-you</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/cbf56363-87ef-4819-b7ac-f9dc9e54b7f8/Michelle+%26+Racheal+Image.png</image:loc>
      <image:title>Blog - On Belonging: And Being More You - Make it stand out</image:title>
      <image:caption>Racheal Cook &amp; I had a great discusson on her Promote Yourself to CEO interview. Click the image for a link to the podcast! Want to explore how to work together? Visionaries and purpose-led teams hire me to rediscover who they are, align with what matters, and put strategies into action to make meaningful progress. I do identity work, including life strategy and navigation, human design, tarot, and 1:1 coaching. I also develop &amp; write brand voice for evolving humans and companies.  Seek yourself. Be more you.   WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/future-perfect-doesnt-exist</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-12-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/a276dffc-e244-4e57-ba3b-fbc50b10b9cc/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - Future Perfect Doesn’t Exist - Make it stand out</image:title>
      <image:caption>I’m leading a class on being “Intentionally You” for Shine 2026 retreat attendees in Costa Rica. During our week together there, I will also be facilitating follow-up sessions to help us all let go &amp; feel aligned. Want to join? There are only a couple of spaces left! Check out the retreat here  Want to explore how to work together? Visionaries hire me to help them navigate the liminal points and be a thought partner, coach, and strategist for their lives and businesses. Leaders in organizations hire me to create branded content, value-aligned strategies, and to work with their teams to facilitate growth and connection through engaging training, workshops, and speaker-led sessions.  Seek yourself. Be more you.   WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/mind-the-gap-you-are-here</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/d8cf9e76-04c6-44dd-8646-43e6448e06b8/unnamed+%281%29.png</image:loc>
      <image:title>Blog - Mind the Gap: You Are Here - Make it stand out</image:title>
      <image:caption>Presenting Last Week At The Women’s Leadership Colloquium. I teach immersive, impactful workshops and courses for organizations globally, like Amazon and the American College of Cardiology, and locally, like NAWBO Richmond and the Virginia Society of CPAs. Hire me to speak in 2026! Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. While I focus on life strategy and navigation using everything from human design, tarot, and 1:1 coaching, I also support personal brand voice discovery and content writing.  Seek yourself. Be more you. Everything touches. I am here to support you in making meaningful progress to live more freely &amp; fully.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-gap-between-who-you-were-and-who-youre-becoming</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/49a8737a-9b89-463c-b3cb-f02bd8c34bdd/unnamed.jpg</image:loc>
      <image:title>Blog - The Gap Between Who You Were and Who You're Becoming - Make it stand out</image:title>
      <image:caption>CreativeMornings Hosts - past &amp; present! I took the reins from Jolinda, on the right, over 5 years ago. Linzy, on the left, will be carrying us forward. Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. While I focus on life strategy and navigation using everything from human design, tarot, and 1:1 coaching, I also support personal brand voice discovery and content writing.  Seek yourself. Be more you. Everything touches. I am here to support you in making meaningful progress to live more freely &amp; fully.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/values-are-verbs-not-nouns</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/26aeac35-dfdd-4baf-9462-5dbb156f6ab0/Michelle+Headshot+by+Kimie+James+with+Confetti.jpg</image:loc>
      <image:title>Blog - Values Are Verbs, Not Nouns - Make it stand out</image:title>
      <image:caption>Excited to lead a session at the 31st Annual Women's Leadership Colloquium at UMW on Thursday, November 6th on "Finding &amp; Using Your Authentic Voice." Since so many of you in my network in the DC Metro/Richmond/Fredericksburg areas may be interested in this day of connection, growth, and inspiration, I'm sharing the link below to learn more about this opportunity to gain fresh insights, build your network, and be part of a community that empowers and uplifts. All are welcome to attend. Registration is OPEN here! Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. While I focus on life strategy and navigation using everything from human design, tarot, and 1:1 coaching, I also support personal brand voice discovery and content writing.  Seek yourself. Be more you. Everything touches. I am here to support you in making meaningful progress to live more freely &amp; fully.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/information-isnt-the-problem</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/0674a651-a6fb-44db-8b16-54b880a1ad54/unnamed.jpg</image:loc>
      <image:title>Blog - When Information Isn't the Problem - Make it stand out</image:title>
      <image:caption>From NAWBO Richmond’s Summit last week. I love this org! Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. While I focus on life strategy and navigation using everything from human design, tarot, and 1:1 coaching, I also support personal brand voice discovery and content writing.  Seek yourself. Be more you. Everything touches. I am here to support you in making meaningful progress to live more freely &amp; fully.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/from-noise-to-authentic-voice</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/0b5a9511-24b7-4cfb-adb8-c105669c742d/unnamed+%281%29.png</image:loc>
      <image:title>Blog - From Noise to Authentic Voice - Make it stand out</image:title>
      <image:caption>Can’t make the summit but want to explore this topic? Book me at your event! Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business and life strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/when-being-informed-becomes-an-identity-trap</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/3df4f493-7705-48d5-a085-bf18c2f28b25/unnamed.png</image:loc>
      <image:title>Blog - being informed ≠ your life - Make it stand out</image:title>
      <image:caption>A screenshot that my client at Amazon sent me the other day, before I led a class on better networking for their leaders. Zoom lighting on point!  Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business and life strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-pause-before-the-storm</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/3ce8222b-67f8-4553-b191-f5f2656f0488/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - the pause before the storm - Make it stand out</image:title>
      <image:caption>Jenny McQueen took this pic years ago in my former office space, but this heart resonates with me right now. Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business and life strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-return-to-routine</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/d14eee7c-c2dd-4f89-bad8-617c039196db/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - The Return to Routine - Make it stand out</image:title>
      <image:caption>Thanks to the incredible Britt of HQ for this photo! Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business and life strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/peek-a-boo-brain-moments</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/831291f1-9900-454f-9d1f-cd49e706b49f/unnamed+%281%29.png</image:loc>
      <image:title>Blog - Peek-A-Boo Brain Moments - Make it stand out</image:title>
      <image:caption>Snapped this no-filter photo on my walk the other day. What timing! Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business and life strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/stripping-away-pretense</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/f5c33d64-9cd6-4e5f-915c-b2a118e610be/unnamed.png</image:loc>
      <image:title>Blog - Stripping away pretense - Make it stand out</image:title>
      <image:caption>Fun photo from the incredible Jacqui for my 50th birthday. The 50s are definitely about embracing my natural me — feral hair and all. Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business and life strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-stories-we-tell-ourselves-and-everyone-else</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/01161d8a-ae53-4e62-bfda-2df024ef768a/unnamed.jpg</image:loc>
      <image:title>Blog - The stories we tell ourselves — and everyone else - Make it stand out</image:title>
      <image:caption>Grab the mic. Share your voice. Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Be who you are. Lead with curiosity &amp; love. The world will respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/let-august-be-august</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/2521e480-aafd-4095-b666-bc167d909ffb/unnamed.jpg</image:loc>
      <image:title>Blog - Let August be August - Make it stand out</image:title>
      <image:caption>Also, retreats will be making a comeback in 2026! Stay tuned for destinations and themes Want to explore how to work together? I do identity work. Whether you are looking to rediscover who you are now, realign and strategize a way forward, or want to reclaim your voice and show up in the world, I can help. Yes, this still includes brand content (which I love!) and business strategy. Everything touches — and I am here to support you in making meaningful progress.  WORK WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/we-will-see-what-we-see</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/e1f8832e-b4f3-4313-87b2-b7a83771d330/unnamed.jpg</image:loc>
      <image:title>Blog - We Will See What We See - Make it stand out</image:title>
      <image:caption>Me &amp; B &amp; one of the many beautiful turtles on our dives. Be Present If you’re in Richmond, I’m leading a guiding meditation on Monday evening at Yellow House. It’s just a few bucks (we’re donating proceeds) and you can sign up below.  MEDITATE WITH ME  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/permission-to-melt</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/981d34d3-c78d-44b9-bce9-21d124c352f2/unnamed+%284%29.jpg</image:loc>
      <image:title>Blog - Permission to melt - Make it stand out</image:title>
      <image:caption>Escaping here. &lt;3 Use Your Voice. If you’re ready to deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy? Let’s chat.  BOOK A CALL!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/this-american-dream</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/40bf39db-8d6d-4f56-8bcf-9d6cc8512e67/unnamed+%283%29.jpg</image:loc>
      <image:title>Blog - This American Dream - Make it stand out</image:title>
      <image:caption>Love this photo from the American Tanker site in Guam by TNT Divers Guam. Use Your Voice. If you’re ready to deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy? Let’s chat.  BOOK A CALL!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-power-of-asking</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/58e12723-d677-4447-ba43-f149967472b6/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - The Power of Asking - Make it stand out</image:title>
      <image:caption>Beautiful photo from the talented By Jacqui Photo. We had a great time on this shoot — 100% presence from both of us &amp; it was awesome! Use Your Voice. If you’re ready to deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy? Let’s chat.  BOOK A CALL!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/can-i-really-work-from-the-pool</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/b4644c5b-7452-451d-870e-8853e3fdfe40/unnamed.png</image:loc>
      <image:title>Blog - Can I really work from the pool? - Make it stand out</image:title>
      <image:caption>Beautiful photo from the talented By Jacqui Photo. We had a great time on this shoot — 100% presence from both of us &amp; it was awesome! Use Your Voice. If you’re ready to deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy? Let’s chat.  BOOK A CALL!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-plus-minus-neutral-on-your-energy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/6dbccd86-26be-41a5-b18f-ef3f9f1d9e34/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - The plus +, minus -, &amp;amp; neutral ~ on your energy - Make it stand out</image:title>
      <image:caption>Scuba is definitely my new thing! Are you a diver? Let’s talk! Use Your Voice. If you’re ready to deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy? Let’s chat.  BOOK A CALL!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. Presence is a practice. We have finite time, be here for it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/what-if-you-really-took-that-break</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/f17c5c76-31a4-424c-bd45-066a34af63b8/unnamed.jpg</image:loc>
      <image:title>Blog - What if you REALLY took that break? - Make it stand out</image:title>
      <image:caption>Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  BOOK A CALL FOR JUNE! If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-power-of-most-of-the-time</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/63adfb78-9c21-4535-aa84-50eebba1cce2/unnamed.jpg</image:loc>
      <image:title>Blog - The power of "most of the time" - Make it stand out</image:title>
      <image:caption>I have several workshops on personal branding and why it's more important than ever in the next few months. I talk to groups of all sizes, so if you're interested, grab a time to chat. Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/our-hijacked-focus-attention</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/c92498df-861a-4871-84cf-e73f489dc4bb/unnamed.jpg</image:loc>
      <image:title>Blog - Our hijacked focus &amp;amp; attention - Make it stand out</image:title>
      <image:caption>Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/from-tongue-tied-to-vocal</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/45037931-a328-46b4-b713-b5287bd14d8a/unnamed.jpg</image:loc>
      <image:title>Blog - From tongue-tied to vocal - Make it stand out</image:title>
      <image:caption>Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/values-beyond-the-buzzword</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/de0a0f64-13f2-4cb8-806a-a3e5543107da/unnamed.jpg</image:loc>
      <image:title>Blog - Values beyond the buzzword - Make it stand out</image:title>
      <image:caption>Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/meta-v-metta</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/fd015b92-d723-460f-9556-bc780f60d690/unnamed.jpg</image:loc>
      <image:title>Blog - Meta v Metta - Make it stand out</image:title>
      <image:caption>Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/magic-is-always-waiting-for-you</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/34ba5f66-39c4-4d9b-917b-b6d9c4a368b0/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - magic is always waiting for you - Make it stand out</image:title>
      <image:caption>Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/letting-go-isnt-giving-up</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/d60c8a1f-8824-4b2c-897a-37c0cdd726eb/unnamed.jpg</image:loc>
      <image:title>Blog - Letting go isn’t giving up - Make it stand out</image:title>
      <image:caption>flashback to witchy eve’s of the past Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/like-know-and-trust-yourself-first</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/fe086cf8-c426-4d30-8e67-0326867cd293/unnamed.jpg</image:loc>
      <image:title>Blog - Like, know &amp;amp; trust yourself first - Make it stand out</image:title>
      <image:caption>wishing you moments that make you jump for joy Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals. Reply to get notified when 2025 offers drop!  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-american-stories-we-tell-ourselves</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/2e3434c0-01d6-42b9-a426-d6f885a2abb4/unnamed.jpg</image:loc>
      <image:title>Blog - The American Stories We Tell Ourselves - Make it stand out</image:title>
      <image:caption>super grateful for this amazing family, and for you Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals. Reply to get notified when 2025 offers drop!  WANT TO WORK TOGETHER? LET’S CHAT!  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. You are a great human. I’m thankful for you.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/lucky-7s</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/0006d34c-5d11-46f8-9486-10e6316c3b3d/unnamed+%283%29.jpg</image:loc>
      <image:title>Blog - Lucky 7s - Make it stand out</image:title>
      <image:caption>move in your own way Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals. Reply to get on my waitlist for 2025 work!  LET’S MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/in-times-of-change</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/3ff63b2d-6d59-4145-b14d-27b005b6639b/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - In Times of Change… - Make it stand out</image:title>
      <image:caption>Grateful for CreativeMornings/Richmond. Join us on Nov. 15th for the next one! Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals. Reply to get on my waitlist for 2025 work!  LET’S MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/what-we-do-in-the-shadows</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/be0579c5-3d97-4336-8e5b-7bfa8f79b933/unnamed.jpg</image:loc>
      <image:title>Blog - What we do in the shadows - Make it stand out</image:title>
      <image:caption>I’m pretty much the same — Halloween or not! Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals. Reply to get on my waitlist for 2025 work!  LET’S MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/this-is-not-a-bot</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-08</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/147effb2-7e0f-4a82-ba39-8363fde40669/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - This is not a bot - Make it stand out</image:title>
      <image:caption>Ladies that UX Richmond Lightning Talks at Virginia Tech Richmond Center Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and fully launch your voice and vision to find the people who are waiting to work with you. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  LET’S MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/must-be-the-season-of-the</loc>
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    <lastmod>2024-10-02</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/2f1122ef-6f75-4dfd-9a0c-14e0fbb47bac/unnamed.png</image:loc>
      <image:title>Blog - Must be the season of the… - Make it stand out</image:title>
      <image:caption>Leading an Intuitive Tarot Workshop at Daily Magic Need marketing &amp; branding help? Brand Visualization, to help you deeply understand who you are now, get clarity on what makes you different and unique, and become confident using your voice consistently and coherently with stories that align with your identity and strategy. Brand Story &amp; Strategy, to write bespoke content for your website and marketing, clarify your offers and calls to action to align with your targets, and launch your voice and vision in a comprehensive manner to attract, compel, and convert ideal clients. Brand Strategy Support &amp; Implementation to revise your content and brand essentials and coach you on how to strategically write &amp; deploy content to reach your short and long-term goals.  WORK WITH ME TO MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/your-brand-in-2025</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-26</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/a2f462b4-ffd1-4511-bcd4-8f3764a899eb/unnamed.jpg</image:loc>
      <image:title>Blog - Your Brand in 2025 - Make it stand out</image:title>
      <image:caption>Me dramatically saying goodbye to 2024 too early  WORK WITH ME TO MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/the-abcd-of-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/13f8e1ae-d4a5-4d17-8d36-b9a5a38c7aa3/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - The ABCDs of Marketing - Make it stand out</image:title>
      <image:caption>WORK WITH ME TO MAKE BRAND MAGIC If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here. For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/curiosity-and-this-cat</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2024-09-03</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/ef66cf98-29e5-48ae-b9b1-55b22205ddc0/unnamed.jpg</image:loc>
      <image:title>Blog - CURIOSITY &amp;amp; this cat - Make it stand out</image:title>
      <image:caption>WORK WITH ME TO MAKE BRAND MAGIC If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here. For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
    </image:image>
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  <url>
    <loc>https://michellemercurio.com/blog/the-kiss-method</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-08-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/b7f0511c-66ee-41c9-897a-52a38574ac7d/unnamed.png</image:loc>
      <image:title>Blog - The KISS method - Make it stand out</image:title>
      <image:caption>WORK WITH ME TO MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/let-july-be-july</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/b8f7bb54-7d7a-498e-8c50-8245d8b185e3/unnamed.jpg</image:loc>
      <image:title>Blog - Let July be July - Make it stand out</image:title>
      <image:caption>WORK WITH ME TO MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
    </image:image>
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  <url>
    <loc>https://michellemercurio.com/blog/authenticity-voice-in-a-saturated-world</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-08-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/365da105-ed85-4a0d-ad41-a7e979208d76/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - Authenticity &amp;amp; Voice in a Saturated World - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/797ea49a-bacf-47c1-83fb-4ba6b5be4590/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - Authenticity &amp;amp; Voice in a Saturated World - Make it stand out</image:title>
      <image:caption>WORK WITH ME TO MAKE BRAND MAGIC  If you want to share the love, forward my insights to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be more you. trust your voice.</image:caption>
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  </url>
  <url>
    <loc>https://michellemercurio.com/blog/worst-client-ever</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-06-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/c9552b6b-0c49-4fa3-91f3-63620d0806e4/unnamed.gif</image:loc>
      <image:title>Blog - Worst. Client. Ever. - Make it stand out</image:title>
      <image:caption>Yep. I’m using this same gif this week because I’m adorable and I just love how the very talented Kimie James made this happen at Pop of Confetti!  EXPLORE THE RETREATS HERE  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world will adjust.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/finding-your-voice-in-the-age-of-ai</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-06-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/c9552b6b-0c49-4fa3-91f3-63620d0806e4/unnamed.gif</image:loc>
      <image:title>Blog - Finding your voice in the age of AI - Make it stand out</image:title>
      <image:caption>Thanks to the very talented Kimie James for this fun shoot at Pop of Confetti!  EXPLORE THE RETREATS HERE  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world will adjust.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/seasonal-rebranding</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-06-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/c6008fea-9d09-43c7-8af6-27c6e9a47825/unnamed.jpg</image:loc>
      <image:title>Blog - Seasonal rebranding - Make it stand out</image:title>
      <image:caption>Come reconnect within and get curious about how you live in the world.  EXPLORE THE RETREATS HERE  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world will adjust.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/what-you-wouldnt-do-could-be-what-you-should</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/e40ac6ed-2762-44ad-b866-95b366097f3b/unnamed+%289%29.jpg</image:loc>
      <image:title>Blog - What you wouldn’t do, could be what you should… - Make it stand out</image:title>
      <image:caption>In front of my favorite walls in New Orleans - see y’all next week!  TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world will adjust.</image:caption>
    </image:image>
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  <url>
    <loc>https://michellemercurio.com/blog/you-dont-need-a-website-kind-of</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/5a37b741-b7a1-4898-8d08-174ae21074ed/unnamed+%288%29.jpg</image:loc>
      <image:title>Blog - You don’t need a website (kind of) - Make it stand out</image:title>
      <image:caption>Great moment with my clients Hue+Cry last week at CreativeMornings captured by another incredibly talented client of mine, ByJacquiPhoto. (oh, and H+C dropped their new reel this week highlighting how they bring brands to life through animation and storytelling — check it out)  TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world will adjust.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/be-a-bad-networker</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/a4b94e1a-0dcd-4a4c-8982-ca2941c481ba/unnamed+%287%29.jpg</image:loc>
      <image:title>Blog - Be A Bad Networker - Make it stand out</image:title>
      <image:caption>CreativeMornings is a great place to connect face-to-face &amp; there is likely one in your city! Here in Richmond, join us on 3rd Friday of the month!  TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. let the world respond.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/create-connection-over-content</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/ea725024-2200-4078-bee2-230530a4f721/unnamed+%287%29.jpg</image:loc>
      <image:title>Blog - Create connection over content - Make it stand out</image:title>
      <image:caption>Sometimes connection goes better with a side of lobster hands…  TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. let the world respond.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/how-to-chill-about-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/2348d617-c93e-4f23-843c-af4135e9f6e5/unnamed+%286%29.jpg</image:loc>
      <image:title>Blog - How to chill about marketing - Make it stand out</image:title>
      <image:caption>TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. let the world respond.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/3-2-1-</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/ea4849d7-70f3-4594-982d-7749c505b153/unnamed.jpg</image:loc>
      <image:title>Blog - 3, 2, 1 - Make it stand out</image:title>
      <image:caption>TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world needs you.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/life-and-marketing-is-based-on-your-relationship-to-you</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/97fa3e98-ad5b-4d79-9817-a89a6e9b3f09/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - Life (and marketing) is based on your relationship to YOU - Make it stand out</image:title>
      <image:caption>TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world needs you.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/the-liminal-point</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/0efffed5-327a-44b6-ae1a-efdf45a6f370/53525063142_1eb80717d7_c.jpg</image:loc>
      <image:title>Blog - The liminal point - Make it stand out</image:title>
      <image:caption>TELL BETTER STORIES. BE MORE YOU.  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be who you are. the world will adjust.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/feels-like-the-first-time</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/aa104f20-5b56-43e0-9a6a-d5858e9da39f/unnamed+%285%29.jpg</image:loc>
      <image:title>Blog - Feels like the first time… - Make it stand out</image:title>
      <image:caption>a beautiful, cold sunset on the beach in South Carolina this week  LET’S TALK BRAND STORIES &amp; STRATEGIES  If you want to share the love, forward this to a friend. If you were forwarded this email and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. be here now, just as you are. it is enough. you are enough.</image:caption>
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  <url>
    <loc>https://michellemercurio.com/blog/the-promise-of-shortcuts</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/3b33be29-397d-44d2-b89b-d59b3a225c37/unnamed+%283%29.jpg</image:loc>
      <image:title>Blog - The promise of shortcuts - Make it stand out</image:title>
      <image:caption>If you want to share the love, forward this to a friend. If you were forwarded this and want more like it, sign up here.   For more insights and interviews, follow me on Instagram here &amp; here, TikTok, &amp; YouTube. You can also connect with me on LinkedIn. no one else can bring the magic you possess</image:caption>
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    <loc>https://michellemercurio.com/blog/donuts-are-a-feeling-not-a-calendar-date</loc>
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    <priority>0.5</priority>
    <lastmod>2024-02-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/d431d069-0e62-4fa0-9ff8-6b5b12272ba3/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - Donuts are a feeling, not a calendar date - Make it stand out</image:title>
      <image:caption>Screen-grab picture from a lovely human who caught me in my most authentic state - mouth open, hands flying!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-art-of-letting-go</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/4c7003c8-6e83-4ff7-b777-9fd5e4695a2b/unnamed+%284%29.jpg</image:loc>
      <image:title>Blog - The Art of Letting Go - Make it stand out</image:title>
      <image:caption>Screen-grab picture from a lovely human who caught me in my most authentic state - mouth open, hands flying!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/to-the-quitters-go-the-spoils</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/738c7bd6-f257-4904-a13a-1859430030fb/unnamed+%283%29.jpg</image:loc>
      <image:title>Blog - To the Quitters go the Spoils! - Make it stand out</image:title>
      <image:caption>Loved the responses from last week’s email on themes for January — and for the year. Keep them coming! Hit reply and tell me if you’ve got a theme, resolution, or big goal this year…or just what’s up! See you soon!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/forget-happy-new-year</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/33bae44d-774b-48f9-9c9b-3459aefecf63/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - Forget Happy New Year - Make it stand out</image:title>
      <image:caption>You know I had to bring in a little sparkle to kick of 2024! Here’s a summary of what’s happening in January: Masterclass on Making Peace with Food Unveiling Your Authentic Self Clear, Consistent, Confident Marketing See you soon!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/3-things-a-wish</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/79455f30-93db-4ae5-856f-7eaa93b8187f/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - 3 Things &amp;amp; A Wish… - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/confident-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/1702568200644-3ZCS5BS3HDGFALHH2L2W/Michelle%2BDec%2B2023.jpg</image:loc>
      <image:title>Blog - Self-Trust &amp;amp; Clarity Go Hand in Hand - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/be-a-scientist-not-an-expert</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/727587b4-e131-456e-bac8-cdc166cd938c/unnamed+%2816%29.jpg</image:loc>
      <image:title>Blog - Be a Scientist, Not an Expert - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-difference-between-serving-and-selling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-12-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/049c3126-1822-4c07-b3e0-6b5ac221237e/unnamed.jpg</image:loc>
      <image:title>Blog - The difference between serving and selling - Make it stand out</image:title>
      <image:caption>Excellent day-long storytelling and team strategy session at ACC</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/marketing-from-beans-to-bikinis</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/71a0e760-6afa-4a22-88fe-490895dbad16/unnamedmm.jpg</image:loc>
      <image:title>Blog - marketing from beans to bikinis - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/brand-marketing-communications-geek-stuff</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/f0834498-d7c9-4298-b8c2-ddb6c32a80fa/mmblog.jpg</image:loc>
      <image:title>Blog - brand marketing communications geek stuff - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/soft-skills-cold-hard-cash</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/e7e01875-b3fe-4287-a02d-1a2e161ab353/unnamed+%288%29.jpg</image:loc>
      <image:title>Blog - Soft Skills = Cold, Hard Cash (and better connections) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/ready-set-stop</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/3c50f289-f894-4f0a-b8dd-57fcf76bcc8c/unnamed+%287%29.jpg</image:loc>
      <image:title>Blog - Ready, Set, Stop! - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/no-vacation-nation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-18</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/589f61c0-15cd-4ac3-b271-15df93185253/Michelle_Youtube_BTS_014.jpg</image:loc>
      <image:title>Blog - “No Vacation Nation” &amp;amp; protecting your primary asset - Make it stand out</image:title>
      <image:caption>“Michelle was equal parts thought partner, coach, and cheerleader. Our work together helped me cross the finish line and launch a business designed from day one to be transformational and profitable. Now that I'm on the other side of launching I'm so glad I did it. I love the work and the life I've built around my work. Both matter. You'll often hear Michelle say that she helps people not miss out on their lives, now I know exactly what that means. If you have an idea that won't leave you alone, hire her and get to work. You'll be very glad you did.” — Rebecca Thomas, Entrepreneur &amp; Founder, Not Another Diet</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/doubling-down-on-being-human</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/de1ed83a-0307-405b-87d8-319ecc9cae36/unnamed+%284%29.jpg</image:loc>
      <image:title>Blog - Doubling Down On Being Human - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/inauthentic-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/de1ed83a-0307-405b-87d8-319ecc9cae36/unnamed+%284%29.jpg</image:loc>
      <image:title>Blog - What To Do When Your Marketing Feels Inauthentic - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/creativemornings-acceptance</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/ba2692ad-aaa4-4c4c-ae93-3b89bb6a1549/unnamed+%284%29.jpg</image:loc>
      <image:title>Blog - CreativeMornings - Acceptance - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/legacies-arent-for-leaving</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/ba2692ad-aaa4-4c4c-ae93-3b89bb6a1549/unnamed+%284%29.jpg</image:loc>
      <image:title>Blog - Legacies Aren’t for Leaving - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/the-power-of-80s-video-games</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/38ccfa21-456a-4b57-b49b-f09878c671f9/unnamed+%281%29.png</image:loc>
      <image:title>Blog - The Power of 80s Video Games - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/waiting-for-inspiration</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/90819415-2c9c-48f6-bccc-b5913970b6d4/unnamed+%283%29.jpg</image:loc>
      <image:title>Blog - Waiting for inspiration? - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/is-it-an-interruption</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/147ab3ba-695f-4499-848a-4f07b1deabe2/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - Is It An Interruption? - Make it stand out</image:title>
      <image:caption>Rest. Recalibrate. Restore. Renew.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/that-low-key-feeling</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-04-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/d80e4aad-968e-4fa7-b1f6-0d731475633a/unnamed+%282%29.jpg</image:loc>
      <image:title>Blog - That Low-Key Feeling - Make it stand out</image:title>
      <image:caption>Oh, and spend time with the people who remind you who you are.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/momentum-is-overrated</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-03-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/6fc8f5b8-e47e-4f49-9311-3ec7dcb1d94c/IMG_9309.jpg</image:loc>
      <image:title>Blog - Momentum is Overrated - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/casey-kasem-is-still-the-goat</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-03-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/2710bd5c-a49c-49f5-a014-b049a73c1239/MichelleM_SheppardStFarewell_065.jpg</image:loc>
      <image:title>Blog - Casey Kasem is still the GOAT - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/it-is-and-isnt-what-it-is</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/510ff326-0502-4379-abfa-4d5f3f1b860a/BrandScene_Sept2020_026.jpg</image:loc>
      <image:title>Blog - It Is (And Isn’t) What It Is - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/helping-the-helpers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-12-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/705d441e-11ea-4531-bd48-94f6fea0da81/Michelle_May2020_001.jpg</image:loc>
      <image:title>Blog - Helping the Helpers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/chilloncommand</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/5396acc0-7bdd-42f8-8cd2-66724915cc40/Michelle+Mercurio+Mindful+Anchor+Meditation.jpg</image:loc>
      <image:title>Blog - How to Chill on Command - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/no-one-cares-if-youre-naked</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-05-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/c73f903c-320c-4110-9931-480b1ec10d32/MichelleM_SheppardStFarewell_019.jpg</image:loc>
      <image:title>Blog - No One Cares If You’re Naked - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/what-is-normal</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/e353e6c0-b4c4-4883-a639-824bb0b47096/Moon%2BNew%2BOrleans%2BAunt%2Bin%2BHospice%2BMichelle%2BMercurio%2BYour%2BResident%2BWitch.jpg</image:loc>
      <image:title>Blog - Moon Spell for the Dying - Make it stand out</image:title>
      <image:caption>New Orleans Moon, 2020.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/moon-spell-for-the-dying</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/86d45d4b-5e66-4ee3-85f7-e0207d88261b/MichelleM_SheppardStFarewell_096%2B%281%29.jpg</image:loc>
      <image:title>Blog - What is Normal? - Make it stand out</image:title>
      <image:caption>Love yourself. Be yourself. Free yourself.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/what-wouldnt-you-do-to-really-live</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/81d3e5ac-66ea-481c-857b-2b86ae113a88/unnamed+%281%29.jpg</image:loc>
      <image:title>Blog - What Wouldn’t You Do, To Really Live? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/how-we-do-anything</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/f6740e57-a336-4362-9523-8b6763c1ad36/unnamed.jpg</image:loc>
      <image:title>Blog - How We Do Anything Is How We Do Everything? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/change-your-life</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-04</lastmod>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/how-to-change-your-life</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-12-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/616f27dab9574b01cc910c89/bb35ce84-5018-476a-8605-a9b7f49a2880/MichelleM_SheppardStFarewell_001.jpg</image:loc>
      <image:title>Blog - How to Change Your Life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/peace</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-08-01</lastmod>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/nakedneworleans</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-04-05</lastmod>
  </url>
  <url>
    <loc>https://michellemercurio.com/blog/story-workshop</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-03-29</lastmod>
    <image:image>
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      <image:title>Blog - Ditch BS Marketing &amp;amp; Sell The Story Workshop! - Make it stand out</image:title>
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      <image:title>Client Wins</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Client Wins</image:title>
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      <image:title>Client Wins</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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